Sanket Desarda, Founder of Relationship Goals has used the digital world professionally to enter in the life of people. His page name attracted many people towards him and the content. His journey of helping a couple keeps on increasing with every passing day.
The platform was launched in 2016 when content consumption trends in the digital world were changing. Founders Sanket Desarda saw the opportunity of building a brand that would be in-sync with content consumption patterns on Instagram, Facebook, TikTok and other social media platforms.
“India has more than 50% of its population below the age of 25 and more than 65% below the age of 35. which makes a page like Relationship Goals a great hit,” says Sanket, Who has completed his MBA in Finance from NWIMSR in Pune.
“Building Relationship Goals has been a long ride. There is no quick fix and you’re not going to have a real brand with millions of followers in a day. You have to be ready to run the course,” he adds.
“Social media is a fast-changing environment. Something that is trending today may be out of vogue by the end of the week. Keeping up with trends is important” adds Sanket. Relationship Goals serves over 500 million impressions every month across multiple social media platforms. The team has collaborated with agencies and the biggest brands in the world.
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